I have a confession to make. I hunt for reasons to leave my office and run errands. I spend too much time on Facebook. I linger and chat with the grocery clerk and the guy at the gas station and just about anybody else I can find out in public. I like people. I don’t like being alone. AND I’M REALLY SICK OF SOCIAL DISTANCING! 

If you can identify, and I know most of you can, I want to encourage you to find a friend and bring them to our Alpha Course that begins September 15. Why? Alpha does four things that most of us need right now.

First, Alpha ignores politics. It seems that every four years, we find ourselves in “the most contentious political climate ever.” Politics is a necessary evil, but it need not consume all of our attention every day. Alpha is a beautiful break from the political storm.

Second, Alpha is not trying to sell you anything. Marketing expert Dr. Jeffery Lant developed something called The Rule of Seven. The Rule of Seven states that “to penetrate the buyer’s consciousness and make significant penetration in a given market, you have to contact the prospect a minimum of seven times within an 18-month period.”[1] My dad, who sold life insurance, among other things, summarized it thus: “It takes six NO’s to get a YES.”

Alpha is not a sales pitch of the gospel. It is a course, Christianity 101, if you will, founded instead on two fundamentals: Process and Community. Those two make up the third and fourth things Alpha does for us: create community and allow us to process some of life’s most profound questions.

Covid-19 is forcing many of us to sit still and ask serious questions, some for the first time in our lives. Questions like: Is this all there is? What is life about? Why do bad things like this happen? What’s my purpose? Where is it all headed? Am I ready to die? Alpha provides ancient wisdom on those topics as well as a safe space to process them.

And finally, friends! Alpha helps us meet that gnawing need for community. That is what makes Alpha so enjoyable and encouraging. No one will pressure you, and all questions are welcome in a fellowship of friends who’ve gotten to know one another through shared time and laughter.

Alpha is for everyone. If you’ve been a church member all your life, you will enjoy it. If you have never entered a church or considered Christianity, you will enjoy it and come away enriched with new understanding and new friends. Want to register yourself or a friend? Click here: FIND AN ALPHA.


[1] http://www.businessinsider.com/how-many-contacts-does-it-take-before-someone-buys-your-product-2011-7#ixzz3kaienRL6

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